Creativity and Innovation

In “Organizational DNA,” Dean Junior Adeyemi examines the critical factors that shape an organization’s personality and functionality. The paper discusses the four components of Organizational DNA: structure, decision rights, motivators, and culture. Adeyemi emphasizes the need for transparency and accountability to foster innovation and trust within teams. By aligning these elements, organizations can effectively navigate challenges and drive growth. The author shares personal experiences from his language center, illustrating how strategic planning and a focus on speed and creativity have led to significant success. This work serves as a valuable resource for understanding how to cultivate an environment conducive to innovation and organizational excellence.